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Fashion is everchanging, but it is also recurrent. It is worth knowing the current and upcoming trends to know what might appeal to our audience.
Explore web design trends for 2022 - what's new, and what will stay with us?
Check it out!
Minimalism will probably never disappear from web design trends. This form is very universal, and it would be a shame to give it up. It does not mean, however, that we should rely on a white card with a black inscription and, possibly, a photo. It is good not to overdo it with the number of additions.
Charismatic. It may be too heavy for some, but if your website is about art or design, or even if you want to create a portfolio on a website, this style will attract attention. It can take a fixed form, but will also work well with interactive elements. In the case of this style, we do not have to focus on illustrations.
We can even not use them at all, but if we not do it, we should not be afraid of a situation in which the text overlaps the graphic element.
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The talk of modern - brutalism has been around for some time.
It is very characterful and expressive. It doesn't have to be very exaggerated, but the juxtaposition of colours, graphics and fonts can give an impression of saturation.
Virtual reality is invading more and more parts of our lives. Of course, we can see it in films, music videos, games...and on websites. This form of project can be very valuable for websites offering e.g. sale of furniture or real estate, but of course it is not a limitation. What matters is a creative approach.
Dark mode has taken over much of social media. Of course, it is not something compulsory, more an alternative to the standard colour scheme. Why do so many people choose it, giving up the 'light setting'? For some, it will be a matter of aesthetic preference, and for others, simply convenience.
A good step might be to give your site a choice, i.e. to provide a switch whereby you decide which mode you use.
Gradients are back. Admittedly, they have never really lost their popularity, but very often this effect was associated only with two options: rainbow or black and white.
Some time ago they were used solely as a background. Now they can be used as a filling for highlighted text or add depth and dynamism to an illustration. They allow you to create a smooth transition, and with the right choice of colour palette you get a modern look to your design
The 70's, the 80's or maybe the 90's... any of these options are covered under the heading of retro web design trends.
For example, the inspiration from the 90s allows for a lot of fun, expressive colours, simple, cut forms and a lot of saturation. To some it may seem comical, but on the other hand it guarantees the originality of the design.
The neomorphism trend is still going strong. It is a very frugal style. Mainly based on shadows and small changes of colour - still in a similar tone. Because of this, among other things, we create an impression of extraordinary purity, which allows the user to focus on important content.
It will work best in mobile app design.
As elements such as the button are not in contrasting colours to the background, the design must be created extremely skilfully, otherwise we can just hurt our project.
These are certainly not all the trends we will encounter in web design in 2022. Many new ones may also emerge in the meantime.
One style will work better for a shop, another for a portfolio, and another for a business website. The choice is huge, and it is worth considering whether any of them will make our website more attractive.
Author: Kaja Rowicka, Paula Niziolek